CHANGE READINESS · HUMAN PERFORMANCE · BEHAVIOR CHANGE
You know what needs to change. So why isn't it happening?
Understanding the plan is rarely the problem. I help leaders, professionals, and organizations build the motivation, confidence, and conditions to actually follow through, not just agree with what's needed.
WHY CHANGE READINESS?
Knowing isn't necessary doing.
Most change efforts don't stall from a lack of information. People understand what needs to change. They may even agree it matters. And they still hesitate, disengage, or slide back into old patterns. That's not a knowledge gap. It's a readiness gap, and it's a specific, describable thing, not a character flaw.
Knowing isn’t doing.
Understanding a change is different from having the motivation, confidence, and capability to act on it.
Resistance contains information.
Hesitation, ambivalence, avoidance, and disengagement can reveal what is preventing meaningful movement.
Readiness can be developed.
Motivation, confidence, commitment, leadership behavior, and supportive conditions can all be strengthened.
HOW I HELP
Change happens at multiple levels.
A team stops using a new process a month after training. A leader knows what to say in the room but freezes. An organization rolls out new values and nothing on the ground changes. Different challenges. Different levels. The same question: what will help change actually happen?
Individual
Human Performance Coaching
Strengthen your focus, motivation, follow-through, and everyday ways of working so you can perform more effectively and sustainably.
Group
Experiential Workshop Facilitation
Create engaging learning experiences that help people reflect, talk honestly, practice new skills, and translate insight into action.
Leader
Change Leadership Coaching
Help people navigate uncertainty, surface concerns, work through resistance, and build genuine commitment to change.
Organization
Culture Change Advisory
Understand what’s shaping behavior, identify the conditions helping or hindering change, and determine where focused action could make the greatest difference.
Are you a consulting or learning firm looking for experienced facilitation capacity?
A Practical Lens for Change Readiness
What makes someone ready for change?
When change isn’t happening, it’s tempting to assume people are resistant, unmotivated, or simply need more information. Curious what actually shapes readiness? Here's the lens I use.
R
Reasons
Do I have a meaningful reason to change?
E
Efficacy
Do I believe I can make this change?
A
Aspirations
What am I moving toward?
D
Demand
What makes change necessary?
Y
Why now?
Why act now rather than later?
"Readiness isn’t a personality trait. It’s a set of conditions we can understand, influence, and strengthen."
Experience
Grounded in practice.
Years of coaching, facilitation, leadership development, and organizational change work.
800+
Coaching Hours
600+
Programs Facilitated
Frontline → Senior Leaders
Facilitation across organizational levels
English + French
Bilingual facilitation & coaching
About Martin
I’ve spent my career in the space between knowing and doing.
For more than 15 years, I’ve worked with leaders, teams, and organizations being asked to do something differently—lead differently, make better decisions, adopt new practices, or change established ways of working.Again and again, I’ve seen the same challenge: understanding what needs to change doesn’t necessarily make us ready to change it.Today, I bring together applied psychology, coaching, motivational interviewing, human performance, and organizational change to explore what helps people move from knowing to doing.
READY TO TALK?
What’s getting in the way of change?
You don’t need to know which service you need before reaching out. Whether you’re working on your own performance, helping others navigate change, planning an important learning experience, or trying to shift organizational behavior, we can start with the challenge you’re facing.
SERVICES
Different change challenges require different kinds of support.
Sometimes the challenge is changing our own behavior. Sometimes it’s helping other people navigate change. And sometimes the leadership, culture, systems, and everyday conditions surrounding people need attention too.I work across four interconnected levels of change through coaching, facilitation, and advisory support.
INDIVIDUAL
Human Performance Coaching
I want to change how I work or perform.
GROUP
Experiential Workshop Facilitation
We need people to learn, reflect, practice, or work through something together.
INDIVIDUAL
Human Performance Coaching
You made the plan. The week got away from you anyway.
You knew what mattered. You may even have blocked the time. But attention went elsewhere, difficult work got avoided, habits took over, or the urgent crowded out the important.This isn’t necessarily a discipline problem. Coaching gives us a place to get specific about what happens between intention and action, and experiment with ways of working that are more effective and sustainable.
WE MIGHT WORK ON
Focus and attention
Motivation and follow-through
Productivity and prioritization
Habits and behavior change
Procrastination and avoidance
Resilience and adaptability
Decision-making
Self-leadership and personal effectiveness
HOW WE'LL WORK
Rather than starting with a productivity system or assuming you simply need more discipline, we’ll get curious about the gap between what you intend to do and what actually happens.My approach draws from coaching, motivational interviewing, applied psychology, and behavior-change research. Together, we'll identify what matters, explore what's helping or getting in the way, and develop practical experiments you can test in your actual work and life.
THE AIM
Greater clarity about what matters, stronger follow-through, and ways of working that are both effective and sustainable.
TYPICAL FORMAT
1:1 coaching · Virtual · Single-session or ongoing engagements
Interested in working together?
LEADER
Change Leadership Coaching
You're expected to lead the change and manage your own reaction to it.
You’re helping other people navigate uncertainty while managing competing priorities, resistance, organizational pressure, and your own response to what’s happening.Coaching gives you space to step out of the immediate demands, make sense of what you’re seeing, and become more deliberate about how you communicate, listen, influence, and respond.
WE MIGHT WORK ON
Leading through uncertainty and transition
Understanding and working with resistance
Building commitment rather than compliance
Communicating change effectively
Navigating difficult conversations
Coaching others through change
Stakeholder engagement and influence
Sustaining your own effectiveness while leading change
HOW WE'LL WORK
We’ll use the actual change situations you’re navigating—not hypothetical leadership scenarios, as the material for our work.Together, we’ll examine what’s happening, explore the perspectives and motivations of the people involved, and identify conversations, behaviors, and practical experiments that could help move things forward.
THE AIM
To help you lead change with greater awareness, flexibility, and confidence while creating conditions that make it easier for others to engage and move with you.
TYPICAL FORMAT
Assessment · 1:1 leadership coaching · Team coaching · Virtual or in-person
Facing a change leadership challenge?
GROUP
Experiential Workshop Facilitation
Nobody leaves a good workshop just having heard something.
Good workshops get people doing something: reflecting, talking honestly, testing assumptions, practicing, learning from one another, and connecting ideas to the realities of their work.I design and facilitate experiences that make participants active contributors to the learning rather than passive recipients of content.
AREAS OF FOCUS
Leadership & Coaching
Leadership development · Coaching · Feedback · Accountability · Communication
Change & Human Performance
Change readiness · Change leadership · Human performance · Behavior change
Culture & Organizational Learning
Culture · Psychological safety · Safety leadership · Organizational learning
Team Building & Dialogue
Team effectiveness · Offsites · Facilitated dialogue · Group coaching
HOW I FACILITATE
The format serves the learning, not the other way around.Depending on the objective and audience, sessions may combine facilitated dialogue, individual reflection, case work, peer learning, skills practice, simulations, structured exercises, and action planning.
THE AIM
Create the reflection, dialogue, practice, and commitment that help learning translate into behavior back at work.
Planning a workshop or a learning initiative?
Are you a consulting or learning firm looking for experienced facilitation capacity?
ORGANIZATION
Culture Change Advisory
The values statement went out. The behavior didn't change.
Culture isn’t changed through values statements, training, or communication campaigns alone. Everyday behavior is shaped by leadership, norms, systems, incentives, competing demands, relationships, and what gets reinforced in practice.I help organizations understand those conditions and identify where focused changes could make a meaningful difference.
AREAS OF FOCUS
Culture & Change Readiness
Understand how current beliefs, behaviors, and conditions affect readiness for change.Leadership & Alignment
Examine how leadership priorities, decisions, and behavior shape the environment for change.Behavior & Organizational Conditions
Identify the systems, norms, demands, and incentives that help explain why current behavior persists.Assessment & Insight
Use interviews, focus groups, surveys, observations, and existing organizational data to identify patterns and develop a more grounded picture of what's happening.
HOW WE'LL WORK
The work starts with inquiry rather than assumptions.Depending on the challenge, I may combine interviews, focus groups, surveys, observations, leadership conversations, working sessions, and existing organizational data to identify patterns and opportunities for focused action.
THE AIM
A clearer understanding of what's shaping current behavior—and a practical path toward strengthening the conditions that make meaningful change more likely.
TYPICAL ENGAGEMENTS
Organizational assessment · Leadership alignment · Facilitated working sessions · Advisory support
Trying to shift culture or organizational behavior?
FACILITATION & DELIVERY PARTNER
Experienced facilitation capacity when your client work needs to scale.
I partner with consulting firms, training companies, and leadership development organizations that need an experienced facilitator they can trust in front of their clients.Whether you’re expanding delivery capacity, staffing a rollout, or looking for someone who can step confidently into an established program, I can integrate with your team and deliver as an extension of your firm.
600+ programs facilitated · English + French · In-person + Virtual · Frontline → Senior Leaders
WHEN I CAN HELP
Add capacity without compromising the client experience.
You may already have the methodology, content, and client relationship. What you need is someone who can get up to speed quickly and deliver with the judgment and professionalism your clients expect.
LARGE-SCALE ROLLOUTS
Your program needs more facilitators.
Extend your delivery capacity across locations, cohorts, or concentrated implementation periods.
PEAK DEMAND
Your bench is stretched.
Add experienced capacity when simultaneous engagements or client demand put pressure on your internal team.
SPECIALIZED DELIVERY
The engagement needs the right facilitator.
Add bilingual delivery, experiential facilitation, or someone comfortable working across organizational levels.
ESTABLISHED PROGRAMS
You need someone who can learn and deliver your material.
Bring in a facilitator who can work within your curriculum, frameworks, language, and delivery standards.
DELIVERY CAPABILITIES
Comfortable with the content. Focused on what happens in the room.
My background spans leadership development, human performance, organizational change, coaching, culture, and experiential learning.
LEADERSHIP & COMMUNICATION
Leadership development · Managerial coaching · Feedback · Accountability · Difficult conversations · Safety leadership
ORGANIZATIONAL CULTURE & CHANGE
Culture change · Change readiness · Change leadership · System thinking · Behavior change
PSYCHOLOGICAL PERFORMANCE
Decision-making · Performance barriers · Psychological safety · Attention & focus · Resilience
FACILITATION DEVELOPMENT & DIALOGUE
Experiential workshops · Leadership offsites · Team building · Train-the-trainer · Facilitator development
WHAT YOU CAN EXPECT
Your methodology. Your client relationship. Your outcomes.
YOUR METHODOLOGY
I work within your approach.
I learn your frameworks, language, content, and facilitation intent so the experience remains consistent with your methodology—not an outside facilitator putting their own spin on it.
YOUR CLIENT RELATIONSHIP
I represent your firm professionally.
I prepare thoroughly, adapt to different audiences and environments, and handle challenging dynamics without losing sight of the client relationship.
YOUR OUTCOMES
I keep the purpose of the engagement in view.
I help participants translate discussion and insight into decisions, conversations, and behavior back on the job.
HOW PARTNERSHIP WORKS
Easy to bring in. Easy to work with.
01
LEARN
Understand the program, methodology, client context, and intended experience.
02
PREPARE
Align on audience, logistics, sensitivities, roles, and delivery expectations.
03
DELIVER
Work within your framework while responding intelligently to what happens in the room.
04
DEBRIEF
Share observations, participant themes, and anything useful for subsequent delivery or client conversations.
EXPERIENCE YOU CAN PUT IN FRONT OF A CLIENT
Built for complex rooms.
600+
Programs Facilitated
Frontline → Senior Leaders
Facilitation across organizational levels
English + French
Bilingual facilitation & coaching
In-Person + Virtual
Flexible Delivery
NEED MORE DELIVERY CAPACITY?
Let's talk about the work you need delivered.
If you’re looking for an experienced facilitator to support a program, rollout, or client engagement, tell me what you’re working on. We can quickly determine whether my experience and approach are a good fit.
ABOUT MARTIN
Understanding what helps people change is the thread running through my work.
For more than 15 years, I’ve worked at the intersection of psychology, leadership, learning, human performance, and organizational change.Across very different rooms, I kept encountering the same puzzle: people could understand what needed to change, genuinely want a different outcome, and still struggle to do something differently.That question increasingly led me toward change readiness, and toward understanding what helps people become ready, willing, and able to change.
THE THREAD THROUGH MY WORK
From understanding behavior to helping change happen.
01
UNDERSTANDING BEHAVIOR
Psychology & organizational behavior
My work began with an interest in why people think, decide, behave, and perform the way they do at work.
02
HELPING PEOPLE CHANGE
Coaching, facilitation & learning
That interest moved increasingly into practice, coaching leaders and designing experiences that help people reflect, learn, practice, and change behavior.
03
UNDERSTANDING THE CONDITIONS FOR CHANGE
Human performance & organizational change
Working with organizations made one thing increasingly clear: behavior isn’t only about individual motivation. Leadership, culture, systems, demands, and context shape what people actually do.
"Those threads now come together in my work on change readiness: understanding what helps people move from intention to meaningful action."
WHAT INFORMS MY WORK
Evidence matters. So does what actually happens in practice.
I draw from several disciplines because change rarely fits neatly into one.
Applied Psychology
Motivation · Behavior · Decision-making · Positive Psychology
Motivational Interviewing
Ambivalence · Readiness · Confidence · Commitment
Coaching
Reflection · Perspective · Experimentation · Action
Adult & Experiential Learning
Dialogue · Practice · Reflection · Application
Human Performance
Context · Systems · Demands · Habits · Conditions
Organizational Change
Governance · Leadership · Culture · Communication · Influence
HOW I WORK
Curiosity before certainty.
I don’t assume that resistance means someone is difficult, that low motivation means someone doesn’t care, or that a struggling change effort simply needs better communication.I start by trying to understand what makes the current behavior or reaction make sense.
A few principles guide my work:START WITH INQUIRY
Understand the situation before prescribing the solution.WORK WITH AMBIVALENCE
Mixed feelings about change are normal and often contain useful information.CONNECT INSIGHT TO ACTION
Reflection matters most when it leads to a conversation, decision, experiment, or behavior that can be tested in the real world.LOOK AT THE SYSTEM
Individual behavior doesn't happen in isolation. Leadership, norms, incentives, workload, processes, and context all matter.STAY PRACTICAL
Good ideas have to survive contact with actual work.
EXPERIENCE
Grounded in years of work with real people and real organizations.
15+ Years
Leadership · Learning · Change
Frontline → Senior Leaders
Facilitation across organizational levels
800 +
Coaching Hours
In-Person + Virtual
Flexible Delivery
600+
Programs Facilitated
English + French
Bilingual facilitation & coaching
What are you trying to change?
If you’re navigating a performance, leadership, learning, or organizational change challenge, we can start with the situation you’re facing.
LET'S TALK
Start with the challenge, not the service.
You don’t need to know exactly what kind of support you need before we talk. Tell me what you’re trying to accomplish, what seems to be getting in the way, or the kind of support you’re looking for.We can explore the situation together and determine whether I’m the right person to help.
You might be looking to:
Strengthen your own performance, focus, or follow-through
Help a leader or leadership team navigate change more effectively
Design or facilitate an important workshop or learning experience
Understand what’s getting in the way of culture or organizational change
Add experienced facilitation capacity to your consulting or training team
SCHEDULE A CONVERSATION
Let’s see if there’s a fit.
Choose a time that works for you. We’ll use the conversation to understand what you’re working on and see whether it makes sense to work together.
Prefer to reach out first?
You can also contact me directly by email or connect with me on LinkedIn.